Blogging Guide

Blogging Section


 


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Blogging Article

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How Blogging Works

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Blogging has come a long way since its inception. Not only has blogging become more prevalent on the World Wide Web but it has also evolved along the way. At one time, blogs, short for “web logs” were little more than an online diary or journal of sorts where people talked about the minutia of their daily lives. Today it seems that everyone has a blog and they range in scope from professional advise, recipes, entertainment news, book reviews, and even politics. In many ways nothing is sacred as some blogs have been used as “tell alls” or exposes.

But, how does it work? Why are blogs becoming such a powerful force in the modern media? It seems that we are a somewhat voyeuristic society. We love to know what other people are doing and thinking. This is evidenced by our obsessions with the royal family and the Hollywood elite.

Blogs work, and they are so successful, because people make them work. The blog creators do not simply create the blog and then throw it to the wind hoping that it will take off. They comment on other blogs, they link to other blogs, they build relationships with readers, and they provide new information regularly that people want to read. Blogging isn't simply typing words and posting them on the web. It is building relationships with others around the world—no matter what the blog topic may be.

Blog owners or creators find a niche, they identify specific needs within that niche, and then they meet those needs. Blogs are so popular with the search engines because they are regularly updated and they provide new information to their audience on a regular basis. If only web page owners would catch on to this little bit of information.

Blogs work because they search engine ranking system likes them. They deliver content that is relevant to the topic at hand. They deliver consistent quality content. Most importantly, blogs are always adding new content and the blog owners create links back by commenting on other blogs and links out by linking to other blogs. It's a spider love fest that results in high search engine rankings, which results in more traffic and visitors. It's a win – win situation for the bloggers and the audience they serve.

There is a secret sauce, so to speak, to successful blogging. While it doesn't require a perfect storm of events there are things you can do that improve the odds of great success.

First, offer something interesting to your readers. Create a voice that will resonate with readers and use that voice when blogging.

Second, fill a void in the current offerings. If you are offering the same thing someone else that has been around longer has to offer, chances are good that the older blog will get all the link love and you will simply play second fiddle for eternity.

Third, become a part of the community. Blogging has become a social event. There is a definite social circle involved in the blogging process. You need to be sociable if you really want amazing results for your blogging efforts. That's how blogging works in a nutshell.




 

Blogging News

Live blog: Big night for Rick Santorum - Tucson Citizen


Globe and Mail

Live blog: Big night for Rick Santorum
Tucson Citizen
07, 2012, under USA Today News We're live-blogging the results from GOP presidential contests in Minnesota, Missouri and Colorado. Rick Santorum has scored two victories, winning the Minnesota caucuses and the “beauty contest” primary in Missouri.
Live Blog: Santorum Leads By Wide Margins In Missouri, MinnesotaNorth Country Public Radio
Colorado, Minnesota and Missouri: What to watch forWashington Post (blog)
Santorum's last stand?Allentown Morning Call (blog)
PolicyMic -Northwest Progressive Institute Official Blog (blog)
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Top Bloggers Drop 67 Pounds, Win $5000 Dietbetting - MarketWatch (press release)


Top Bloggers Drop 67 Pounds, Win $5000 Dietbetting
MarketWatch (press release)
The players -- seven top bloggers -- came together at DietBet.com for a high-stakes game that benefitted charities. DietBet put up the $5000 pot. All the players reached or exceeded their goal of losing four percent of their weight in four weeks.

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Should blogging be part of your business marketing campaign? - AmsterdamPrinting.com (blog)


PR Web

Should blogging be part of your business marketing campaign?
AmsterdamPrinting.com (blog)
For many entrepreneurs, setting up a small business blog is a de-facto part of establishing an online presence for their company. Indeed, the Social Media Examiner's (SME) 2011 Social Media Marketing Industry Report revealed that more than two-thirds ...
Social Media – Can It Be Used to Generate Leads and Revenue?Business 2 Community

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Live blog of Bernanke hearing on budget - MarketWatch (blog)


The Guardian

Live blog of Bernanke hearing on budget
MarketWatch (blog)
MarketWatch's Greg Robb will be live-blogging Federal Reserve Board Chairman Ben Bernanke testimony before the Senate Banking Committee. This is Bernanke's first testimony after last Friday's surprisingly strong job report, which showed the US added ...
Ben Bernanke testifies to Congress on US economy – as it happenedThe Guardian (blog)

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One Blogger, Thousands Of Tears:The Blogosphere Mourns Susan Niebur - Care2.com (blog)


One Blogger, Thousands Of Tears:The Blogosphere Mourns Susan Niebur
Care2.com (blog)
Susan started blogging, like most of the rest of us, in the middle noughts. It was simple: Talk about her work, her life, her boys, and the strange, nagging pain she was living with. The strange, nagging pain that was breast cancer.
White Knuckle Parenting: In Memory of Susan NieburPatch.com
How Susan Niebur (aka @WhyMommy), who lost her battle with inflammatory breast ...iVillage Entertainment

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